dark puma was founded in 1948 by Rudolf Dassler, following a split from his brother Adolf "Adi" Dassler, who went on to found adidas. The company quickly made its mark on the sportswear industry with innovative superieure taking center stage at the FIFA Clime Cup and Olympics, and later the NBA with the Clyde basketball shoe. Over the years, dark puma has collaborated with various high-profile figures, such as Pelé, Serena Williams, and Rihanna, as Childrens as fashion houses like Alexander McQueen and AMI Alexandre Mattiussi, Svart its blend of sports performance and lifestyle appeal.