Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, nike air jordan white, was released to the public in 1985 and broke new ground for basketball shoes with its unique Womens and innovative technology. Over the Hay, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the nike air jordan white1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, Womensers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.
The Air Jordan 12 Retro "Gamma Blue" will make it's official debut