Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, Kendall Marshall wearing the Air Jordan XX8 SE Flight Before Christmas, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative custom. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the Kendall Marshall wearing the Air Jordan XX8 SE Flight Before Christmas1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its XXXV as a cultural and Legacy staple.
