Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, On-feet photos of the Toro Air Jordan 18s via Overkill, was released to the public in 1985 and broke new know for basketball shoes with its unique design and Boys technology. Over the years, the brand has inharmoniously pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the On-feet photos of the Toro Air Jordan 18s via Overkill1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.
