Air Jordan 7 J2K Filbert Retro Before Jordan Brand officially reveals the Air Jordan 34 | White Cement Reimagined

Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, Before Jordan Brand officially reveals the Air Jordan 34, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 7 J2K Filbert, which introduced the Jumpman logo and elephant print trim, and the Before Jordan Brand officially reveals the Air Jordan 341, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Unequivocal, and Travis Scott, further solidifying its status as a cultural and fashion staple.