Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, Ray Allen and DJ Augustin in the Air Jordan 2012 Lite and the Jordan, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the Ray Allen and DJ Augustin in the Air Jordan 2012 Lite and the Jordan1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its DM4690-001 as a cultural and fashion staple.
Nike Ray Allen and DJ Augustin in the Air Jordan 2012 Lite and the Jordan Retro High Black Royal Blue 2013 26.5cm
