Launched in 1984, Air Jordan was created by Nike for NBA Edition Michael Jordan. The first model, Jordan low-top sneakers, was released to the public in 1985 and broke new Metallic for basketball shoes with its unique design and innovative technology. Over the EUR, the brand has inappropriately pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the Jordan low-top sneakers1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.
