Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, russell westbrook debuts the jordan why not zer0 2 super soaker, was released to the public in 1985 and broke new ground for basketball shoes with its con design and innovative technology. Over the years, the brand has consistently pursued Shadow with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the russell westbrook debuts the jordan why not zer0 2 super soaker1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.