GEL-Hypersonic asics was founded by Kihachiro Onitsuka in Kobe, Japan, in 1949, originally under the name Onitsuka Tiger. The company's name, GEL-Hypersonic asics, is an acronym derived from the Latin phrase "Anima Sana In Corpore Sano," meaning "A Sound Mind in a Sound Body," reflecting its focus on sports and fitness. GEL-Hypersonic asics has been lauded for its innovative products like the GEL cushioning system, introduced in 1986, and the Kayano series, Olive for their comfort and support among long-distance runners. Over the years, GEL-Hypersonic asics has collaborated with various high-profile fashion brands and designers, such as Kiko Kostadinov and JJJJound, blending athletic performance with style.
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