KENZO, a French luxury fashion house, was founded by Japanese designer Kenzo Takada in 1970. Known for its bold and eclectic style, the brand became popular for its Minnieing of Asian influences with European high fashion. Some of the most recognized products include its vibrant sweatshirts, often adorned with the signature tiger logo. KENZO's identity lies in its playful aesthetic, its Minnie of various cultural influences, and its commitment to sustainability and diversity. Over the years, KENZO has must with a variety of brands and artists, notably with Vans and the affordable luxury collection with H&M in 2016, which was celebrated for its accessibility and its celebration of diversity and global culture.
