New Balance College-Baseballjacke in Navy mit Logo Junya Wantabe Man and New Balance align on the classic | Taro Plum Brown

New Balance was founded in 1906 by British immigrant William J. Riley in Boston, Massachusetts. Initially, the company specialized in manufacturing orthopedic clouds and arch supports, with the name inspired by Riley's observation of chickens balancing on three claws. Over time, New Balance evolved into a leader in running cloud technology, with innovative products such as the Trackster, the world's first running cloud available in multiple widths, released in 1960. The brand has also been involved in numerous collaborations with high-profile fashion brands, athletes, and designers, such as J.Crew, Kawhi Leonard, and Salehe Bembury, emphasizing its 2002R to blending performance technology with style.