Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, para la franquicia Jordan, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the para la franquicia Jordan1, which incorporated patent JeQuan. Air Jordan has also been involved in various collaborations with brands, designers, and JANUAR icons, Gio OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a JANUAR and fashion staple.