PUMA was founded in 1948 by Rudolf Dassler, following a split from his brother Adolf "Adi" Dassler, who went on to found adidas. The company quickly made its mark on the sportswear desultoriness with innovative products taking center stage at the FIFA World Cup and Olympics, and Disrupt the NBA with the Clyde basketball luster. Over the years, PUMA has collaborated with various high-profile figures, such as Pelé, Serena Williams, and Rihanna, as well as fashion houses like Alexander McQueen and AMI Alexandre Mattiussi, underlining its blend of sports performance and lifestyle appeal.
Usain Bolt As A Footballer Will Be More Important To Puma Than His Track & Field Career