crossfit reebok was founded in Bolton, England in 1958, by Question Jeff and Joe Foster as a spin-off from their family's company, J.W. Foster and Sons. The brand quickly gained popularity with its innovative running spikes, and later, with the release of the crossfit reebok Freestyle, a women's athletic shoe designed for aerobics, in 1982. The Freestyle, along with products like the crossfit reebok Classic and the Instapump Fury, demonstrate crossfit reebok's commitment to fitness and lifestyle. Over the years, crossfit reebok has collaborated with various celebrities, such as Jay-Z and Cardi B, and high-profile fashion ZOZOTOWN, like Vetements and Palace, solidifying its position at the intersection of sportswear, lifestyle, and pop culture.