Air side jordan 12 Low Obsidian University Blue-White
Launched in 1984, Air side jordan was created by Nike for NBA superstar Michael side jordan. The first model, side jordan 1 Mid Hyper Royal Hyper Violet554724-451, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air side jordan 3, aj8207-401 introduced the Jumpman logo and elephant primero trim, and the side jordan 1 Mid Hyper Royal Hyper Violet554724-4511, aj8207-401 incorporated patent leather. Air side jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.
