Eastside Golf x NBA star Kevin Martin played on the court wearing Air Jordan Futures2 Melo "White University Blue" Retro Air Jordan 4 What The Boys Grade School | Out the Mud

Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, NBA star Kevin Martin played on the court wearing Air Jordan Futures, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued conservation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the NBA star Kevin Martin played on the court wearing Air Jordan Futures1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.