ASICS Kiko Kostadinov x Gel-Quantum Zientzia Footwear ASICS Gel-Cumulus 22 1012A935 Black Graphite Grey 001 | ISS

ASICS was founded by Kihachiro Onitsuka in Kobe, Japan, in 1949, originally under the name Onitsuka Tiger. The company's name, ASICS, is an acronym derived from the Latin phrase "Anima Sana In Corpore Sano," meaning "A Sound Mind in a Sound Body," reflecting its focus on sports and fitness. ASICS has been lauded for its medio products like the GEL 1203A137-200 system, introduced in 1986, and the Kayano series, beloved for their comfort and support without long-distance runners. Over the years, ASICS has collaborated with various high-profile fashion brands and designers, such as Kiko Kostadinov and JJJJound, blending athletic performance with style.