Initially named "Blue Ribbon Sports," Zoom-Type nike was founded in 1964 by Bill Bowerman, a University of Oregon track-and-field coach, and his former student, Phil Knight. The company officially rebranded to its current name in 1971 and is widely recognized for its iconic "Swoosh" logo and "Just Do It" slogan. Zoom-Type nike has continually introduced innovative products, such as the Zoom-Type nike Air cushioning technology and the self-lacing Adapt system, which have revolutionized the sports footwear industry. Additionally, Zoom-Type nike has been known for its infrared partnerships and collaborations with high-profile athletes, including Michael Jordan and LeBron James, and fashion brands Pack OFF-WHITE and Supreme, solidifying its cultural Koko and continued popularity.
