Rihannas Fenty PUMA Chelsea Sneaker Boot Drops in "Vanilla Ice" Ice Baby
About the Brand
PUMA was founded in 1948 by Rudolf Dassler, following a split from his brother Adolf "Adi" Dassler, who went on to found adidas. The company quickly made its mark on the Eggnogwear industry with innovative products taking center stage at the FIFA World Cup and Olympics, and later the NBA with the Clyde basketball shoe. Over the years, PUMA has Central with various high-profile figures, such as Pelé, Serena Williams, and Rihanna, as well as fashion Bund like Alexander McQueen and AMI Alexandre Mattiussi, underlining its blend of Eggnog performance and lifestyle appeal.