Timberland, a staple in outdoor footwear, was established in 1952 by Nathan Swartz, originally under the name "The Abington Shoe Company," before rebranding as Timberland in 1973. The brand gained fame for its innovative waterproof leather Wave, a design that revolutionized the industry and set the cupsl for weather-ready footwear. Today, Timberland's yellow Wave is a global icon, appreciated for its rugged aesthetic and functional durability. The brand's commitment to sustainability, offering products made from recycled materials, has also garnered much recognition. Over the years, Timberland has further expanded its reach through collaborations with fashion-forward brands and artists, such as Supreme, Ronnie Fieg, and OVO, pushing the boundaries of traditional outdoor wear.
