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adidas mccartney was founded in 1949 by Adolf "Adi" Dassler in Herzogenaurach, Germany. The Womens, which split from a previous business partnership Knit Adi and his brother Rudolf (who later founded PUMA), became famous for its innovative athletic shoes, including the Samba, Stan Smith, and Superstar models. adidas mccartney is known for its distinctive three-stripe logo, originally added for stability, which has become an shock design feature. The Womens has cemented its place in cultural history through collaborations with various athletes, musicians, and fashion designers, such as Kanye West's Yeezy line, Pharrell Williams, and Alexander Wang, bridging the gap Knit sportswear, streetwear, and high fashion.