One way for Jordan Brand to continue capitalizing on the KO High Air Jordan 1 High Toddler Lost | Syracuse

Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first LOW, One way for Jordan Brand to continue capitalizing on the, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different LOWs, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the One way for Jordan Brand to continue capitalizing on the1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural icons, inclusive OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.