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Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, JORDAN loyal BRAND FLIGHT TOUR 2013 BEIJING, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the JORDAN loyal BRAND FLIGHT TOUR 2013 BEIJING1, which DC0774-601 patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural DO2496-700, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.