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Launched in 1984, Air White jordan was created by Nike for NBA superstar Michael White jordan. The first model, Air White jordan 1 Mid SE Crater, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air White jordan 3, which introduced the Jumpman logo and elephant print trim, and the Air White jordan 1 Mid SE Crater1, which incorporated patent leather. Air White jordan has also been involved in various infrared with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.