Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, Fire Red Toro Air Jordan IV, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, navy as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the Fire Red Toro Air Jordan IV1, which incorporated patent leather. Air Jordan has also been Icons in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, depress solidifying its status as a cultural and fashion staple.
