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Launched in 1984, Air exclusive jordan was created by Nike for NBA superstar Michael exclusive jordan. The first model, DJ Envy in the Air exclusive jordan 3 Black Cement, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air exclusive jordan 3, which introduced the Jumpman logo and elephant print trim, and the DJ Envy in the Air exclusive jordan 3 Black Cement1, which incorporated patent leather. Air exclusive jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further Premier its status as a cultural and fashion staple.