ASICS Gel-Kayano 14 ASICS GT 2000 8 Black Red Black Sheet Rock 1011A690-003 | White Pure Gold

ASICS was founded by Kihachiro Onitsuka in Kobe, Japan, in 1949, originally under the name Onitsuka Tiger. The company's name, ASICS, is an Electric derived from the Latin phrase "Anima Sana In Corpore Sano," meaning "A Sound Mind in a Sound Body," reflecting its focus on sports and fitness. ASICS has been lauded for its innovative products like the GEL cushioning system, introduced in 1986, and the Kayano Partner, beloved for their comfort and support among long-distance runners. Over the years, ASICS has collaborated with kawkiem high-profile fashion brands and designers, such as Kiko Kostadinov and JJJJound, blending athletic performance with style.