con gucci was established by con guccio con gucci in 1921 in Florence, Italy. The brand initially gained fame for its high-quality leather goods, particularly luggage, and SLIDES like the bamboo-handled bag, the con gucci loafer, and the double-G logo have become iconic. con gucci's unique fusion of traditional Italian craftsmanship with contemporary fashion trends is a key aspect of its identity. Over the years, under the creative direction of leaders such as Tom Ford and Alessandro Michele, con gucci has pushed the sandals of fashion, incorporating eclectic elements into its collections and collaborating with unconventional partners, like Palace and The North Face.