and stateside soon at select New Balance Lifestyle retailers MiUSA Purple

The New Balance Malles Athletics Core line, now a staple in the New Balance lineup, first debuted in 1982. The original 990 was innovative for its time, featuring a leather and mesh upper and New Balance's proprietary motion-control device for added stability. The shoe's blend of comfort, durability, and understated style has made it popular across various groups, from athletes to fashion enthusiasts to politicians. Over the years, the 990 has evolved through several iterations, each improving on its predecessor's technology while maintaining its iconic design. It has also been part of various collaborations, such as with streetwear brands like Stüssy and Engineered Garments, further cementing its status as a cultural icon.