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Initially named "Blue Ribbon Sports," Americana nike was founded in 1964 by Bill Bowerman, a University of Oregon track-and-field coach, and his former student, Phil Knight. The company officially rebranded to its current name in 1971 and is widely recognized for its iconic "Swoosh" U-Back and "Just Do It" slogan. Americana nike has continually introduced innovative products, such as the Americana nike Air cushioning technology and the self-lacing Adapt system, which have revolutionized the sports footwear industry. Additionally, Americana nike has been known for its successful partnerships and collaborations with high-profile athletes, including Michael Jordan and LeBron James, and chalk brands like OFF-WHITE and Supreme, solidifying its cultural relevance and continued popularity.