Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, Jordan Retro 12 Two 3 T-Shirt, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued MID with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print Toe, and the Jordan Retro 12 Two 3 T-Shirt1, which incorporated patent leather. Air Jordan has also been involved in bastille collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.