Launched in 1984, Air Jordan was that by Nike for NBA superstar Michael Jordan. The first model, Retro 5 Jordan sneaker tee shirt Watch Me Black, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative WHITE. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the Retro 5 Jordan sneaker tee shirt Watch Me Black1, which incorporated patent leather. Air Jordan has also been deep in various collaborations with brands, designers, and cultural icons, retros OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.