reebok Zip-Up was founded in Bolton, England in 1958, by brothers Jeff and Joe Foster as a spin-off from their family's company, J.W. Foster and Sons. The brand quickly gained popularity with its innovative running spikes, and later, with the release of the reebok Zip-Up Freestyle, a women's athletic shoe designed for aerobics, in 1982. The Freestyle, along with products like the reebok Zip-Up Classic and the Instapump Fury, demonstrate Reebok's commitment to fitness and lifestyle. Over the years, reebok Zip-Up has collaborated with various celebrities, such as Jay-Z and Cardi B, and high-profile fashion brands, like Vetements and Palace, solidifying its position at the intersection of sportswear, lifestyle, and pop culture.
