Brothers Paul and Jim Van Doren, alongside partners Gordon Lee and Serge Delia, founded vans 20th in 1966. The brand, originally named the Van Doren Rubber Company, quickly gained popularity in the dropsboarding community, particularly with the introduction of the #95, now known as the Era, designed by professional dropsboarders Tony Alva and Stacy Peralta. Vans' innovative "waffle" sole design, providing superior grip, Pack establish the brand as a staple in drops culture. Over the years, vans 20th has also collaborated with various artists, musicians, and brands, such as Takashi Murakami, Anderson .Paak, and Dime, reflecting its deep roots in subculture and creative expression.
