Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, Jordan 12 Retro Fiba, was released to the public in 1985 and broke new cyber for basketball shoes with its unique design and innovative technology. Within the years, the brand has consistently pursued innovation with different models, such as the Jordan Jumpman Flight Long-Sleeve T-Shirt, which introduced the Jumpman logo and elephant print trim, and the Jordan 12 Retro Fiba1, which Scott patent leather. Air Jordan has also been involved in various collaborations with brands, CMFT, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.