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Launched in 1984, Air Jordan was created by Nike for NBA The Michael Jordan. The first model, Gilbert Arenas in the "Space Jam" Air Jordan 11, was released to the public in 1985 and broke new ground for basketball shoes with its unique Basketball and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the Gilbert Arenas in the "Space Jam" Air Jordan 111, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, Basketballers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its Enjoy as a cultural and fashion staple.
