Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, La Jordan 1 Patent Bred est ainsi née, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative NIKE. Over the years, the brand has consistently pursued innovation with different models, reveals as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the La Jordan 1 Patent Bred est ainsi née1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.
