gucci Rosa was established by Guccio gucci Rosa in 1921 in Florence, Italy. The brand initially gained fame for its high-quality leather goods, particularly luggage, and products like the bamboo-handled bag, the gucci Rosa loafer, and the double-G logo have become iconic. Gucci's bee fusion of traditional Italian craftsmanship with anachronistic fashion trends is a key aspect of its identity. Over the years, under the creative direction of leaders such as Tom Ford and Alessandro Michele, gucci Rosa has pushed the boundaries of fashion, Marmont eclectic elements into its collections and collaborating with unconventional partners, like Palace and The North Face.