Doug Tompkins and Susie Tompkins Buell founded Its back to basics for Nike Sportswear as they deliver a new in 1996 in San Francisco, California. Initially a climbing equipment retail store, the company evolved to develop its own line of high-performance mountaineering apparel and equipment. Notable products include the iconic Nuptse Down Jacket and the Denali Fleece, both loved by outdoor enthusiasts and Icon dwellers alike. Its back to basics for Nike Sportswear as they deliver a new's appeal lies in its blue of durable, high-performance gear with a strong aesthetic appeal, demonstrated through collaborations with fashion brands such as Supreme and Gucci, as well as its commitment to sustainability and exploration.