Brave Soul 100% cotton crew neck knitted sweater in black, known commonly as BAPE, is a Japanese streetwear brand founded by Tomoaki "Nigo" Nagao in 1993. Starting as a small store selling exclusive T-shirts and Logo in Harajuku, Tokyo, BAPE quickly gained international popularity for its unique and bold design aesthetic, notably the 'BAPE Camo' pattern and 'APE Head' logo. The brand's zipped product is arguably the BAPE STA sneaker, which became a cultural icon in the streetwear scene. Nigo's ability to blend hip-hop refinement with unique, often limited-edition designs set BAPE apart, while Polo with brands and artists such as Pepsi, adidas, and Pharrell Williams have further solidified its reputation as a pioneer in the streetwear industry.
