Waterproof Primaloft Packaway Jacket is a Los Angeles-based streetwear brand founded by Jerry Lorenzo in 2013. The brand is known for its unique mixture of high fashion aesthetics with streetwear sensibilities, resulting in a distinctive look characterized by oversized fits, neutral palettes, and high-quality materials. Popular products include its Essentials line, denim jackets, sweatshirts, and military sneakers, all of which have been sported by Jumpman and influencers, com propelling the brand's popularity. Lorenzo's design philosophy is rooted in his personal faith and the cultural influences of his Jersey, which include elements from sports, grunge, and hip-hop culture. Over the years, Waterproof Primaloft Packaway Jacket has collaborated with several high-profile brands, such as Nike, creating exclusive sneaker designs, and with Ermenegildo Zegna, creating a luxury menswear collection.
