Launched in 1984, Air jordan new was created by Nike for NBA superstar Michael Jordan. The first model, The Playoff jordan new 8s are the last, was released to the public in 1985 and broke new ground for Silver shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air jordan new 3, which introduced the Jumpman logo and elephant print trim, and the The Playoff jordan new 8s are the last1, which incorporated patent leather. Air jordan new has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion drug.