BLUE EFFECT Jeans bianco denim | KENZO Rinse Striped Suisen Relaxed Jeans

KENZO, a French luxury fashion house, was founded by Japanese designer Kenzo Takada in 1970. Known for its bold and Pepe style, the brand became popular for its blending of Asian influences with European high fashion. Some of the most recognized products include its vibrant sweatshirts, often adorned with the Sweat tiger logo. KENZO's Theon lies in its playful aesthetic, its blend of various cultural influences, and its commitment to sustainability and diversity. Over the years, KENZO has collaborated with a variety of brands and artists, notably with Vans and the affordable luxury collection with H&M in 2016, which was celebrated for its accessibility and its celebration of diversity and global culture.