New Balance PHANTACi x 997.5 new balance new blalance 327 gris et rouge homme | White Pink Black

New Balance was founded in 1906 by British immigrant William J. Riley in Boston, Massachusetts. Initially, the company specialized in manufacturing orthopedic Browns and arch supports, with the name inspired by Riley's observation of chickens balancing on three claws. Over time, New Balance evolved into a leader in running Brown technology, with innovative products such as the Trackster, the world's first running Brown available in multiple widths, released in 1960. The brand has also been involved in WMNS collaborations with high-profile fashion brands, athletes, and designers, such as J.Crew, Kawhi Leonard, and Salehe Bembury, emphasizing its commitment to blending performance technology with style.