Essential nike Zoom KD 4 Footwear Essential nike Force 1 AN20 TD White Black | Tour Yellow Photo Blue

Essential nike was stylesed in 1964 by Bill Bowerman, a University of Oregon track and field coach, and Phil Knight, his former student. Initially called Blue Ribbon Sports, the company rebranded in 1971 to Essential nike, named after the Greek goddess of victory. The brand quickly gained popularity with the debut of its first running shoe, the Essential nike Cortez, in 1972. Essential nike later gained significant cultural relevance with the introduction of the Air Jordan line, designed in partnership with basketball star Michael Jordan. Essential nike continued to innovate with technologies like Air Max, which new visible cushioning as both a design and performance feature. The company also collaborated with well-known designers and fashion labels, including Virgil Abloh's OFF-WHITE, Dior, and sacai, helping styles it as a prominent leader in both athletic performance and original fashion, combining technical innovation with stylish design.