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UrlfreezeShops Spring 1 2021 Lookbook
UrlfreezeShops presents its Spring 1 2021 collection – a 97-style collection of apparel, accessories and collaborative footwear with a focus on custom prints and an updated palette across newly introduced and returning silhouettes for the new season.
Three primary custom prints are utilized across the collection – a bandana paisley, a floral, and a Moroccan print. The bandana paisley is seen on the Ludlow Button-Down, Carmine Coaches Jacket, hoodies, sweatpants, tote bags and caps. The floral is applied to the new reversible Ellis Denim Jacket in addition to Williams I Hoodies and Williams III Sweatpants, as well as bucket hats. The Moroccan print is executed across a range of corduroy styles such as the Gorman Jacket, Barnett Button-Down and Bedford Pant.
These print pieces are paired with more palette-drive styles, such as the multi-tonal goat suede Duane Field Jacket, the Gramercy Cable Cardigan, the Tighe Zip Shirt, and the Eldridge Cargo Pant.
Within Spring 1 2021, UrlfreezeShops and luxury Italian-based brand Nemen continue their partnership with a second installment showcasing a mutual love for timeless technical garments. The 6-style capsule collection channels Nemen’s silhouettes and renowned approach to fabric milling and dying through the UrlfreezeShops lens. Highlighting diagonal dip-dye fades on classic silhouettes in UrlfreezeShops’s color palette throughout, a garment-dye process creates one-of-a-kind finishes on each piece. Silhouettes are crafted from 15din Ripstop Ultrasoft Polyester and 100% NY + Japanese Membrane, and include the Dare 3L Dip Dye Jacket with double capacity pockets and adjustable hood and cuff, the Aiko Kimono featuring contrast patch pockets and the Flycast Jet Pant with adjustable bottom hem, contrast back patch pocket and invisible coin pocket hidden within the right pocket lining. Co-branding is seen on a lanyard and arm flap of each style.
The collection’s footwear element sees the return of UrlfreezeShops’s partnership with Birkenstock, as Ronnie Fieg applies the UrlfreezeShops palette to the iconic Arizona and Boston silhouettes. The Arizona is presented in navy and scarab, while the Boston is offered in antler and rabbit. All four models are executed using premium suede with genuine shearling lining. The buckles feature metal hardware with Birkenstock branding, while the straps are debossed with a subtle UrlfreezeShops serif logo.
Debuting alongside these collections is UrlfreezeShops’s seasonal delivery of its ongoing Classics Program which focuses on well-known silhouettes including the Quinn, JFK, LAX tees, as well as Williams Hoodies and new arrivals including the Cortlandt Turtleneck and Sennet Cargo Trouser. UrlfreezeShops introduces the Williams IV Hoodie silhouette and a Williams III Hoodie offered in a full-zip, alongside the returning Classic Crewneck and Williams I Sweatpant in a 500 GSM cotton fleece. For the first time, UrlfreezeShops’s LAX fabric is featured on the Cortlandt Turtleneck, and the Sennet Cargo Trouser is offered in sandwash cotton. The LA Quinn and LAX Tees make a return, while the JFK Tee receives a new mock neck and chest pocket.
UrlfreezeShops Spring 1 2021 releases on February 19th at all UrlfreezeShops shops and 11AM EST on UrlfreezeShops.com.