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UrlfreezeShops Editorial for Bally Curling by Rhuigi
UrlfreezeShops presents the first editorial for the BALLY CURLING collection by Rhuigi—a ready-to-wear, accessories and footwear capsule that ushers in with the European winter season. In an ode to its Alpine heritage, BALLY CURLING continues its storied legacy as imagined through the lens of its newly appointed creative director, Rhuigi Villaseñor. The assortment fuses inspiration from the American west with the sartorial codes of retro Swiss style, traveling to classic winter destinations around the world from Aspen to St. Moritz.
Throughout the capsule, timeless silhouettes are combined with luxurious materials to reinterpret heritage icons with a contemporary point of view. Sophisticated layering essentials, such as the St. Moritz Cashmere Vest and St. Moritz Sweatshirt, pay homage to the iconic Alpine resort with plush fabrications and distinctive lettering at front. A cashmere knit set, featuring a turtleneck and legging, is designed in both bone and black for fundamental wardrobing on and off the slopes. The assortment sees tributes to Swiss heritage throughout, such as the animal motif across the Bear Merino Wool Crew Neck, offered in pink and navy. A symbol of luxury and comfort, shearling is highlighted across categories, including headwear and outerwear. Finally, wool jacquard accessories, including beanies, scarves and shawls combine form and function to update everyday style.
BALLY has transformed its classic Curling Boot, which has served as a signature for over 70 years for its distinguished craftsmanship, to create a myriad of new silhouettes. The capsule, a contemporary take on aprés-ski style, features shearling, cashmere and suede combinations across the Shearling Curling Sabot Mule, Shearling Curling Lace-Up Boot and Suede Cashmere Boot. Harnessing the playful spirit of the American West, the Leather Curling Cowboy Boot is designed in an irreverent twist with topstitched Western motifs. Finally, the classic Curling Boot, reimagined in rubberized leather, rounds out the collection. Each silhouette in the capsule features BALLY’s performance Arctic Grip® sole, offering the world’s most advanced cold-weather grip technology.