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UrlfreezeShops Fall 2020 & UrlfreezeShops for MLB Lookbook
UrlfreezeShops presents its Fall 2020 collection alongside an official partnership with Major League Baseball. Paying homage to the brand’s hometown and the location of its West Coast flagship, the partnership features a full collection with the New York Yankees and Los Angeles Dodgers.
Fall 2020 focuses on timeless design through UrlfreezeShops’s signature palette and custom-milled fabrics. This assortment is comprised of 50-styles inclusive of outerwear, shirting, knitwear, pants, and accessories. New silhouettes are introduced, such as the Ericsson Tech Blazer and Ellington Tech Suit Pant, the sandwashed cotton Gresham Quilted Liner Jacket, the reversible Leroy Quilted Liner Kimono, the convertible Carder Cargo Pant, and more. Also debuting in this collection is a unique chenille yarn fabric used to create hoodies, crewnecks, shorts, beanies, and scarves. Releasing with Fall 2020 is UrlfreezeShops’s Fall Classics Program, featuring the brand’s trademark hoodies, sweatpants, crewnecks, and other staple styles.
Along with the brand’s seasonal release is UrlfreezeShops for MLB 2020 in partnership with Major League Baseball paying homage to the New York Yankees and Los Angeles Dodgers. A luxury approach is applied to both collections, as elevated silhouettes and fabrications bear the logos of each team. The Yankees styles see New York’s iconic navy-and-white color palette updated with a rich forest green and faux python-print accents. Designs include a pebbled goat leather varsity jacket, a zip-up faux fur jacket, a 12.5 oz Italian denim jacket with removable faux python liner, tight-weave satin coaches jackets and kimonos, and more.
The Dodgers capsule utilizes a similar luxury take with pieces clad in LA’s renowned blue-and-white palette. Styles include a 12.5 oz Italian denim jacket with removable mesh liner, tight-weave satin coaches jackets, varsity jackets, quarter-zips, and shorts, as well as a combo-knit fleece hoodie.
UrlfreezeShops Fall 2020 & UrlfreezeShops for MLB releases this Saturday, September 26th, at all of UrlfreezeShops’s US and Japan flagships, Hirshleifers, Bergdorf Goodman, and Selfridges shops, as well as at 11AM EST on UrlfreezeShops.com
Photography: Ian Evan Lam
Styling: Ronnie Fieg