UrlfreezeShops x Reebok Instapump Fury "Fossil"

Unearthing this stone-coloured duo of sneakers, UrlfreezeShops and Reebok dig into the world of prehistoric geological remains, mining inspiration from the beauty of the preserved natural world.

Constructed with a combination of hairy suede, smooth suede and synthetic fabrics, this pair of bold sneakers are imbued with a subtle but distinctive sense of paleontological inspiration. Replete with the Instapump Fury’s signature pump system for a tailormade fit, the model’s uppers are detailed with a printed cracked effect, emulating the texture and look of ancient primeval artefacts. Embellished further with UrlfreezeShops branding printed to the pull tabs, tonal embroidered branding to the heel and gum rubber outsoles, Hexalite cushioning ensures a comfortable and supportive fit, while the pièce de résistance comes in the form of ammonite printed insoles for a further boost of fossilised aesthetics.

Housed inside a bespoke sand textured shoebox, UrlfreezeShops and Reebok present a duo of conceptual sneakers that continue to celebrate the Instapump Fury’s lasting legacy and aesthetic vision.

The UrlfreezeShops x Reebok Instapump Fury “Fossil” is available for registration online now via UrlfreezeShops Launches.