Nike BeTrue Pack - Register Now on UrlfreezeShops Launches

Taking on the kaleidoscope of colours that makes up the LGBTQA+ flag, the Nike #BeTrue pack pays homage to artist, gay rights activist and the flag's designer, Gilbert Baker, and the LGBT community with this selection of colour-filled footwear styles. With Pride Month on the horizon, Nike ensure that they join the celebration of equality and diversity with this four-style capsule.

Presenting colourful renditions of the Air Max 720, Air Tailwind 79, Benassi JDI and the Zoom Pegasus Turbo, Nike showcase their support and dedication to the LGBT Rights movement. Cast in the eight striped colours of the original flag designed in 1978, each colour represents a specific meaning and aspect of the LGBT movement; sex, life, healing, sunlight, nature, magic/art, serenity and spirit.

The perfect blend of progressive social values and sportswear style, Nike combine important civil rights history with their own rich heritage as they continue to show their support for contemporary issues.

The Nike #BeTrue pack is available for registration on UrlfreezeShops Launches.